The Case for Selling Gallery Doors

Not all composite doors are the same and Gallery Composite Doors are one of a very rare breed of dual rebated composite doors. Aiming at the more discerning trade and retail customer, Gallery Doors have a range of features not found on other more common composite doors. Now they have a new presentation case to demonstrate them.

Lister Trade Frames of Stoke on Trent has been manufacturing the Gallery Door range for some years now and while Listers already offer extensive sales support with brochures, DVDs and fully branded sample bags, they felt that they needed something a little more immediate to demonstrate the galley difference.

Designed to be used in a showroom or a customer’s home, the case holds sections of the Gallery Door along with a comparative section of a single rebated composite door (Brand X) and a section of door PVCu panel. This is a very visual way to show just how much thicker the Gallery Doors is than any single rebated composite: Some 56% thicker in fact.

The case also holds a colour sample swatch and a section of the unique Gallery weather bar that each door is fitted with. Inside the lid is a handy guide to all the advantages this Dual Rebated door has to offer.

Phil Warren, Listers Sales Director says that the new case has been an instant hit with customers, “They can now easily see why they need to choose a Gallery Door. They see the Dual Rebate, the drip bar, the extra thick insulation and the wood-free construction. Add to this the DVD and Brochure and the sale is almost certain.”

Listers believe that the Dual Rebated doors like Gallery will eventually become the composite of choice, having far improved thermal and weather performance; they provide both the Trade and Homeowners with advantages that are just not available with single rebated options.

Listers now offer a very good case for this argument!